The real estate operating system

One operation. One connected system.

Realty Desk connects the workflows that run a real-estate business — from the first enquiry to the last payment, and the relationship after it.

Not a lead-management tool with extras. The operating layer around your whole sales operation.

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The lifecycle

Acquire → Engage → Convert → Collect → Retain

Pick a phase to see the modules that run it. Each one hands its context to the next, so nothing is re-typed.

Leads & CampaignsEvery enquiry lands in one place, checked against the buyers you already know.
Leads & Campaigns →Integrations →
Meta lead ads
Google Sheets
99acres
Housing.com
Walk-ins
Website
Manual leads
See it end to end

Follow one buyer.

Ten stages, one timeline. Click any stage, or let it play.

Leads01 / 10
New lead: Rahul SharmaArrives from Meta lead ads within seconds and is checked against existing leads — no duplicate found.
RSRahul Sharma · Skyline Residency · 3BHK
Buyer timelineSample data
✓New lead: Rahul SharmaLeads
Why an operating system

This isn’t a lead-management product. It is the operating layer around the sales operation.

A CRM stores contacts. An operating system runs the work: who calls whom, what was said, what the buyer saw, which flat they booked and what they still owe.

01
Leads are only the beginning.Every enquiry is checked against the buyers you already know, then routed to the right project and caller.
02
Calls connect to leads.Recordings, transcripts, summaries and the buyer’s mood sit on the lead — not in a phone gallery.
03
Visits connect to calls.The call that booked a visit, and the visit’s result, both live on the same timeline.
04
Inventory connects to demand.A buyer’s requirement is matched against live units, not last week’s spreadsheet.
05
Bookings connect to collections.A booking starts the payment schedule, demand letters and the buyer’s ledger.
06
Collections connect to the customer.The buyer sees their own payments, demand letters and documents in their portal.
Every module

The parts that make up the system.

NextStart with leads & campaignsEvery enquiry, one place — and which ones are really new.Continue →

Your real-estate operation has enough moving parts. They shouldn’t live in different systems.

See a lead enterget calledbecome a site visita bookingmove into collections
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